The Benefits Of A Website For Small Businesses

small business website

Read Time: 4 minutes

Are you on the fence when it comes to investing in a website for your small business? Here we share our expertise and some hard evidence as to why you should strongly consider it today.

Did you know that having a functional large or small business website is more important than having a social media presence? Sounds crazy right? We promise it’s not. When you have a customized, SEO based website, people will find you easily in their searches. At Connectica, we specialize in custom made websites and the bedrock of our offerings is search engine optimized from start to finish.

Let’s Look At Some Of The Stats, Shall We?

Sometimes the best thing to do is have a look at research that has been done, like to build or not to build a website for your small business. Let’s take a look at some of the stats below.

  • Roughly 90% of people use the internet to search for products and services offered by small businesses.
  • 91% of customers have visited a store because of a positive online experience.
  • Google’s data from 2016 confirms that 68% of mobile customers who conduct a local search will visit a store within the next 24 hours, and 50% of those will make a purchase!
  • 50% of online sales are abandoned due to confusing user experiences.
  • 82% of small business websites do not have social media accounts.
  • Only 11% of the small business population does not see value in owning a custom website.

The Verdict? Small Business Websites Can Change Everything

How do you know we are right? Well, take a look at all the benefits:

Small Businesses Need An Online Presence

If you are looking for ‘feet through the door’ there is no better way than to create a credible online presence for your small business. A website is literally your online business card and should give potential clients all the information they need, or answers to all their questions at the click of a mouse.

Websites Need To Be Designed For Success

If you already have a website for your small business, then that is a great start! However, it is not enough to simply own a website, the right information needs to be easy to find. A strong website will have contact details, will be designed well, and will need to have clear calls to action. These are just some of the auditing aspects that we take a look at. A mobile-friendly design is highly important since about 80% of your potential clients will own a mobile phone.

Websites Build Customer Trust & A Database Of Potential Clients

Customers and potential customers tend to trust a well-established brand more than one that has put together a weak representation of their brand. A good site will promote a safe touch point for those who are looking for the solutions you bring. A seamless “sign-up now” form is also a fantastic way for you to build a database of loyal customers. Let’s face it, sometimes it takes people a couple of interactions with you before they make a purchase.

Don’t Let The Cost Be Your Barrier

If you are a small business owner, then you are probably aware of the costs that can accumulate when you are leveraging a solid digital marketing strategy. There are a lot of things to think about, such as graphic design, websites, content management and your overall business and marketing strategies. The list of to-dos is already endless without having to worry about complicated websites that cost a fortune.

When you allocate a budget towards a small business website, you will be shocked at the return on investment. We live in a time where websites are absolutely essential in communicating your brand to your ideal clients.

What Are My Cost Options For Website Design At Connectica?

Yes, we know firsthand that building a website can get expensive. This is why we’ve created two basic types of website design options for business owners to choose from, giving every budget the opportunity to have a fully-functioning and SEO friendly website.

Option #1: One-Of-A-Kind Website Theme

At Connectica, our design packages for one-of-a-kind, non-purchased theme websites start at $2,500. Depending on how many pages you’d like your site to have, the nature of your business, and your budget, this is an excellent option; especially if you don’t want a cookie cutter look and feel that anyone can buy.

Option #2: A Purchased Theme Created by Connectica

We realize that not everyone has thousands of dollars to spend on a new website which is why we’ve created a custom template theme that allows you to have a functional, SEO website starting at just $750. Using a template with customizable elements curated by our web design experts, you’ll be able to compete with others in your industry without breaking the bank!

Call Our Team Of Small Business Website Experts Today

At Connectica, we are all about making your life as simple and easy as possible by providing digital tools and solutions that will bring in more sales. Our track record has been phenomenal as we have supported countless businesses over the years. We would love to support you with a website that works. Get in touch with one of our experts today at 877-816-2259.

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The Benefits Of A Website For Small Businesses (Infographic)

The Benefits Of A Website For Small Businesses (infographic)

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Connectica LLC Connectica LLC
8499 West Commercial Blvd
Tamarac, FL 33351

Toll Free: 1-877-816-2259
Local: 954-282-1698

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